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Tiancheng Controls to Compose a New Chapter of NEV Seats with SAIC Group

2023-12-30

Recently, Nanjing Tiancheng Automobile System Co., Ltd. (NJTC hereinafter), a wholly-owned subsidiary of Tiancheng Controls (TC), has received the supplier nomination letter from SAIC Group, which means NJTC officially becomes the seat supplier of its RAP4E Platform Project. The exciting news not only marks the further cooperation of both sides, but also breathes new life into the market expansion and position promotion of TC in the new energy vehicle (NEV) seats.


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It is understood that RAP4E Platform Project, which is an important platform project of SAIC passenger vehicles, will be applied to many subsequent vehicle models. According to SAIC's prediction, the life cycle will be ten years; EAU in the first five years is around 1.08 million sets; and it is expected to start mass production in March 2025.


With excellent technical strength and vertical integration, rigourous R&D attitude and superior product quality, TC has been accreditted the qualification of seat supply for RAP4E Platform Project. NJTC will participate in this large-scale project to supply seats with with stability and high quality.


Mr. Cao Keyu, GM of NJTC, said: "At present, TC has established stable cooperation with SAIC passenger vehicles, SAIC Maxus, etc. Meanwhile, four production bases have been built nearby OEMs in Zhengzhou, Henan Province, Nanjing, Jiangsu Province, Ningde, Fujian Province and Tiantai, Zhejiang Province. We are deeply honoured to reach cooperation in RAP4E Platform Project with SAIC Group, which not only offers us with a valuable stage to demonstrate technical strength and product advantages, but also further broadens the field of cooperation between TC and SAIC Group. We will take this opportunity to accumulate more experience in NEV projects, endeavour to supply the best products and services to SAIC Group, and jointly promote the development of NEV seat market.”


As a leading automobile seat supplier, TC’s main business covers R&D, production and sales of construction machinery & commercial vehicle seats, passenger vehicle seats and aircraft seats. Since 2016, we have been committed to R&D and production of passenger vehicle seats, actively laying out in the field of NEV seats to keep up with market trends, and making strategic planning and production capacity layout in advance. With strong capability in independent R&D and technological innovation, products are constantly launched to meet the demands of consumers for high-quality driving experiences.


In terms of layout in the whole industrial chain of seat assembly, we have given full play to the capability of independent R&D and technological innovation, as well as the production capacity of complete seats, seat frame, slider, recliner, pumping, motor, PU foam and trim cover, etc; meanwhile, product quality and production efficiency are strictly controlled to ensure the supply of high-quality seat assembly products to customers.


In terms of vertical integration capability, we are capable of the whole process from raw material procurement to production of seat assembly. Through vertical integration, product quality and delivery time can be better controlled, so as to ensure quicker response to the market and supply of products with better stability and reliability.


In terms of high comprehensive cost performance, we focus on the balance between product performance and cost, continuously optimizing product design, production process and supply chain management to reduce the cost and improve product performance. Meanwhile, great attention is paid to customers’ demands so as to provide customers with bespoke product solutions to meet various demands of vehicle models in the market.


In terms of lightweight core technology, we never stop investing in research and development. With advanced lightweight materials like carbon fibre and magnesium aluminum alloy, lightweight design in seats has been realized, which takes the lead in lightweight technology in the automobile seat industry and folsters energy saving, consumption reduction and an increase in range of passenger vehicles. In the meantime, the application of lightweight technology also improves the comfort and safety of seats, which will serve consumers with a better driving experience.


In terms of NEV seat business, we have established stable cooperation with many mainstream OEMs and received supplier nomination letters one after another. Through close cooperation with SAIC Group, we will further consolidate the leading position and influence in the new energy passenger vehicle seat market.


The supplier nomination for NJTC from SAIC Group will further deepen the strategic cooperation between TC and SAIC Group, who will give full play to their respective advantages and close cooperation to jointly promote the innovation and development of new energy passenger vehicle seat technology, thus providing worldwide consumers with a driving experience that is safer, more comfortable and environmentally friendly.